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Transjakarta is going to continue playing an important role in helping increase mobility, reduce congestion and improve the quality of life; therefore people need to better understand the benefits of it at first. In relation to make people understanding, an interactive and educating campaign will ease to attract public. One of campaign tools which will be very interesting for Jakarta citizen is Jakarta Greenmap which was launched on 15 March 2009. The map basically presents green sites in Jakarta which can be accessed by sustainable transportation such as busway, train, bicycle or walk.
ITDP Indonesia held campaign which is called “Tour de Busway” together with Jakarta Greenmap, Suara Transjakarta and other communities to promote using Transjakarta as their means of transportation.
26 April 2009Tour de Busway with Greenradio’s listenersParticipants: 113 persons
Participants visited the following Jakarta green sites by taking Transjakarta bus:
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23 May 2009Tour de Busway with Folding Bike CommunitiesParticipants: 46 personsParticipants visited the following Jakarta green sites by taking Transjakarta bus integrated with folding bicycles:
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21 June 2009 Tour de Busway in conjuction with Situ MapParticipants: 100 persons
Participants visited the following Jakarta green sites by taking Transjakarta:
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27 June 2009 Tour de Busway with Tintin CommunityParticipants: 63 persons
Participants visited the following Jakarta green sites by taking Transjakarta:
The most interesting part of this tour was “Jam comic strip”. There were 5 flip charts that were divided into 6 strips each. Participants were asked to retell the tour that they had since the morning into a comic strip, one person have only had to draw in one strip then continued with other persons so that all strips will become a story. |
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28 June 2009 Tour de Busway with Cita Cinta Magazine readersParticipants: 68 persons
Participants visited the following Jakarta green sites by taking Transjakarta:.
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